Back in my early days of begin vegetarian, Erik Marcus was one of the first vegans I talked to and met up with. I remember meeting him for a breakfast in Ithaca when my wife and I were in town visiting Farm Sanctuary.
Erik’s always been one to try new things in terms of book promotion. A while back, I remember him giving away free PDF copies of his first book, Vegan: The New Ethics of Eating. And now, he’s drastically dropped the price on his most recent book, The Ultimate Vegan Guide. The paperback price has been slashed from $14.95 to $8.95 and the Kindle price has dropped to a mere 99 cents!
Getting a 99 cent book about veganism onto a family member’s Kindle should be a great way to plant the seed in their mind. It should be interesting to see how this experiment of Erik’s works out.