I was watching TV the other night when an ad for Honey Nut Cheerios came on. It took place at a baseball game and showed a guy sitting in the stands eating cereal with milk pumped into his bowl via a beer-helmet-like device. Notice anything strange about this screenshot?:
The milk cartons are labeled “Dairy Milk.” Why? Do cow’s milk containers in the store ever read explicitly “dairy milk”? My guess is that the dairy industry is still angry that soy, nut, and rice beverages are allowed to be sold as “milk” and they somehow worked out a deal to get the generic cartons in this ad to specify “dairy milk” lest anyone think this guy would–*gasp*–be drinking soy milk.
Am I alone in my conspiracy theory here? I’d love to track down the firm behind this ad and ask them about it.