Product Placement
First of all, let me state that I know I’m a geek for even noticing this and an even bigger geek for getting excited about it and posting pictures here.
Last night, I was watching King of Queens and there was a scene where characters Doug and Carrie were sitting on the couch eating ice cream, complaining about how they didn’t have any couple-friends to go out with on Saturday nights.
Take a closer look at what’s in his hand.
As the kids would say: OMFG~! It’s Soy Delicious!
Jeez… product placement of Soy Delicious last night on a sitcom and an honest-to-god commercial for Silk this morning. The world will be ours! Muhahaha!
(To further ensure my geek status, I’m curious about which flavor he was eating. Looks like it might possibly be Chunky Mint Madness.)
Do you record the king of Queens since you managed to take photos of the screen?
No, just the magic of PVRs. I paused it live and grabbed my camera to get this shot. (Sure, I could have done some sort of nicer screencap, but it would have taken me forever.)
Wow! That’s awesome. It seems to me it could have been deliberate product placement, or it could it have been something the actor happens to prefer eating?
Somehow I can’t see this actor (Kevin James?) requesting this specifically. It was probably some Vegan propmaster who told him it was premium ice cream!
In that case: rock on, Vegan Propmaster!
If you want product placement. Check out how often Bud Light is in King of Queens. There is no doubt that is deliberate. Nike too, notice how often Doug wears nike. It’s repulsing.
That looks like peanut butter chocolate ice cream, my little piece of heaven on earth