Yves introducing three new (non-vegan) products

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Yves Veggie Cuisine recently sent out a notice that they will be expanding their line in an attempt to draw more non-vegetarians into trying their line of vegetarian meat substitutes. The bad news:

Designed to make it more appealing for current non-vegans and non-vegetarians to eat meat-free, these new products were the result of extensive research into formulations that would elicit a definite intent to purchase. What we found was that the addition of natural dairy and egg ingredients dramatically increased willingness to try meat-free alternatives for current non-users.

The good news: over 30 of Yves’ products will remain vegan and will be clearly marked as such.

The new products are the Veggie Authentic Burger (a meat-like soy-based burger), the Savory Veggie Burger (whole grains, cheddar cheese, and vegetables), and a reformulated Veggie Good Dog.

This brings up the age old argument: is it better to introduce non-vegan products to help introduce meat eaters to vegetarian products or is it selling out ideals to appeal to the masses?

Hard to say and everyone’s going to have a different take on the issue, but at least they were forthcoming with the information.

I don’t see any information on their web site just yet, so here is the full text of their letter [PDF].

My question: will Silk make a soy version?

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And let’s further make things a little… interesting for today. You know how us vegetarians often argue about how we’re the only animal to consume another animal’s milk? Well, Steve agrees and has started drinking a different type of milk.

His wife’s.

… the truth is it’s not that bad at all. It tastes like milk, just slightly more sweet. And just slightly more making me want to gargle with Clorox and assume the fetal position while I question my life.

Not exactly safe for work viewing, but just one of those things I couldn’t pass up linking on a Friday.

(also via Mefi)

Modern Meat

Modern Meat

This is a companion site to PBS’ Frontline of the same title, which looks at how the meat industry has changed and how it affects consumers.

Frontline examines a lawsuit filed by a Texas meat-grinding company, Supreme Beef, against the U.S. Department of Agriculture. When the USDA effectively shut down the company after it failed bacterial contamination tests three times — once after nearly 50 percent of its meat was found to be contaminated with salmonella — the company sued. Supported in its lawsuit by the National Meat Association, Supreme Beef charged that the government didn’t have the right to shut down its operations simply because it failed to meet the USDA salmonella standards. Last month, a federal appeals court ruled in favor of the company. (More here)

(via the Librarian’s Index)